Production diary 7: Black Milk and the art of making business rhyme
Black Milk is a self-made hip hop producer and artist that knows exactly where he wants to go and how to get there. He has collaborated with several different artists from different genres and has mixed samples with real instruments on his productions. Also, his live performances with the Nat Turner Live Band have become […]
Production diary 6: Sonata Arctica and the pack of the metal wolfs
The Finnish power metal band Sonata Arctica has been a household name in the metal scene for over a decade. Singer and mastermind Tony Kakko sat down with us in their tour bus to talk about his beginnings as a musician, how changing from an independent to a major label affected the band, and how he […]
Production diary 5: Talking about DIY with self-made shooting star Ryan McGarvey
It was great meeting and talking to Ryan McGarvey, a self-made blues shooting star from Albuquerque. He told us how he has been going about building his DIY-music venture and he has made it work as an independent artist, without the help of a major label. We also got to hear Ryan rocking out with his powerful […]
Production diary 4: More than just the band that rocked From Dusk Till Dawn
We had the great pleasure to meet the band that played the song for Salma Hayek’s legendary dance scene in From Dusk Till Dawn and filled the Titty Twister with great stoner rock music: Tito & Tarantula. However, the band around leader Tito Larriva is much more than just a spin-off from Robert Rodriguez’s 1996 […]
Production diary 3: Dog Eat Dog and 25 years of ups and downs
Dog Eat Dog found fame in the early/mid-1990s with their album All Boro Kings and their trademark hardcore metal-meets-saxophone sound. Bassist Dave Neabore and guitarist Roger Haemmerli talked to us about the ups and downs of Dog Eat Dog’s career spanning now 25 years. The band’s story sounds like taken out of a movie. It […]
Production diary 1: Navigating the business the Electro Deluxe way
The production for the first season of From Hero To Zero started at Kaufleuten in Zurich. We met Electro Deluxe singer-extraordinaire James Copley and talked about the biz, how the band navigates the music industry and its marketplace, and how James joined the band. We were very impressed with the professionalism that the band radiats […]
From Hero To Zero (Official Teaser)
Yes, we are now getting ready for the first season of our video series. Interviews are being set up, books and articles are being read, research on artists and business models is being done, and different production styles are being tested. April will see different artists from the old and the new continent talking to us, answering questions […]