Love Music?

We do, too. That's why we started this blog.

Business Business

How did the music business exactly evolve? Did the Internet really kill the video star? We will analyze various business models used by different companies and artists and try to assess their effectiveness and sustainability.

Artists Artists

What does it mean to be an artist today? How different is it from the heydays of the business? And, which drivers have to be set in motion? We want to know how artists handle these challenges today.

Marketplace Marketplace

How to deal with a fast-paced, unpredictable, and everchanging market? We want to examine how musicians deal with the obstacles that arise from today’s business set-up in an array of marketplaces.

Talks

Everyone on our show is a Hero. Enjoy, like, share, and comment!

EPISODE 4.10: Eric Sardinas on the changes in the biz, bootlegs and more

EPISODE 4.10: Eric Sardinas on the changes in the biz, bootlegs and more

Posted on Aug 18, 2016 in Season 4

“I don’t have the piracy thing. … I kind of get flattered a little bit. I mean, you went out of your way to make [a video of our live performance].” – Eric Sardinas Eric Sardinas is one of the most renowned blues-rock guitarists with a reputation for being a must-see live act. We’ve had […]

EPISODE 4.09: Pär Sundström of Sabaton on early days, all-ages shows and The Last Stand

EPISODE 4.09: Pär Sundström of Sabaton on early days, all-ages shows and The Last Stand

Posted on Aug 11, 2016 in Season 4

“As we go along, I realised that more and more things you have to do yourself. In the beginning, I was just playing the bass guitar. Now, somewhere between 1 and 2% of my time is actually spent playing music.” – Pär Sundström, Sabaton Swedish heavy metal powerhouse Sabaton will be realising their brand-new album The […]

EPISODE 4.08: Tommy Victor of Prong on the legacy of the band, technology and lifestyle

EPISODE 4.08: Tommy Victor of Prong on the legacy of the band, technology and lifestyle

Posted on Aug 4, 2016 in Season 4

“Younger bands have some advantages. Good looks and good social media can ago a long way. We don’t have those benefits. *lol*” – Tommy Victor, Prong Heavy metal hero Tommy Victor of the legendary Prong elaborates on the benefits of contemporary technological advancements in the music industry, how the legacy of Prong can attract old […]

EPISODE 4.07: Olli Herman of Reckless Love on publicity, technology, the 7-year rollercoaster of Rock N’Roll and more

EPISODE 4.07: Olli Herman of Reckless Love on publicity, technology, the 7-year rollercoaster of Rock N’Roll and more

Posted on Jul 28, 2016 in Season 4

“[Music listeners] don’t really listen music, they hear music, which is kind of cool in the sense that they live through music.” Olli Herman, Reckless Love In this #fhtz episode Olli Herman, frontman of Finnish hard rockers Reckless Love, elaborates eloquently on the difference between ‘listening’ and ‘hearing’ music, being a sucker for old-school, the two extremes […]

EPISODE 4.06: George Harris of The Raven Age elaborates on being unsigned, opening for Iron Maiden and more

EPISODE 4.06: George Harris of The Raven Age elaborates on being unsigned, opening for Iron Maiden and more

Posted on Jul 21, 2016 in Season 4

George Harris is one of the founding members of The Raven Age, a British newcomer metal band that is receiving considerable positive attention as the opening act for Iron Maiden. We had the pleasure to meet George and talk about how The Raven Age operates as an unsigned act, opportunities and threats of the Internet, […]

EPISODE 4.05: Dave Neabore of Dog Eat Dog talks nostalgia, listening to an album fully through, and new music

EPISODE 4.05: Dave Neabore of Dog Eat Dog talks nostalgia, listening to an album fully through, and new music

Posted on Jul 14, 2016 in Season 4

“If you’re a one-song band and it’s a good song, then there’s nothing wrong with that.” – Dave Neabore, Dog Eat Dog. We had the great pleasure to meet up again with one of the nicest and most legendary musicians of the American hardcore music scenes: Dave Neabore of Dog Eat Dog. In this interview, Dave […]

EPISODE 4.04: Wild Lies’ Matt Polley on longevity, the value of music and future label

EPISODE 4.04: Wild Lies’ Matt Polley on longevity, the value of music and future label

Posted on Jul 7, 2016 in Season 4

“I don’t think that it belittles the music at all, because people are going to download it anyway. As long as they listen to it, they like the song, they think, ‘yeah, I’m gonna go see that band live,’ and that’s what we want.” – Matt Polley, Wild Lies Not only did we get to […]

EPISODE 4.03: Dj ASHBA from Sixx:A.M. on building his business, diversifying, and introducing a good cause

EPISODE 4.03: Dj ASHBA from Sixx:A.M. on building his business, diversifying, and introducing a good cause

Posted on Jun 30, 2016 in Season 4

“What I miss about no Internet is the mystique about ‘rockstar’.” – Dj ASHBA, Sixx:A.M. Dj ASHBA took ten minutes off his busy tour schedule with Sixx:A.M. to talk with us about the necessity of diversifying one’s business as an artist, their cause #reasontorise, and he told us how his multimillion dollar company Ashba Media […]

EPISODE 4.02: Frank Bello from Anthrax talks For All Kings tour, passing the torch, music legacies and more

EPISODE 4.02: Frank Bello from Anthrax talks For All Kings tour, passing the torch, music legacies and more

Posted on Jun 23, 2016 in Season 4

“I believe, if a band works hard to write a record, you should support that band.” – Frank Bello, Anthrax Legendary heavy metal bassist Frank Bello from Anthrax is currently touring Europe to promote the band’s 2016 album release «For All Kings» and we had the honour to ask him a few important questions in […]

EPISODE 4.01: Monster Truck’s Steve Kiely on tour options, finances and fans

EPISODE 4.01: Monster Truck’s Steve Kiely on tour options, finances and fans

Posted on Jun 16, 2016 in Season 4

“We’ve always had more of a challenge replicating our live show to a disc than replicating our disc in a live show.” – Steve Kiely (Monster Truck) Steve Kiely, drummer of Canadian rockers Monster Truck, sat down with us during the band’s most current European headlining tour. Steve elaborated on the importance of picking the right tour […]

EPISODE 3.11: Dave Holland on responsibility, publishing rights, and social media

EPISODE 3.11: Dave Holland on responsibility, publishing rights, and social media

Posted on May 19, 2016 in Season 3

“After the gig I usually go out and talk to people, have a little time to interact. I see social media as an extension of that, humanising what we do.” – Dave Holland We close Season 3 with the legendary jazz bassist, record producer and record company owner Dave Holland. Dave has been in the music […]

EPISODE 3.10: Bill Laurance of Snarky Puppy talks opportunities and challenges for independent artists

EPISODE 3.10: Bill Laurance of Snarky Puppy talks opportunities and challenges for independent artists

Posted on May 12, 2016 in Season 3

“There comes a moment when you have to shake hands with Spotify just to get your name out there, I think. If I am ever in the position to be able to take myself off Spotify, I will certainly do that.” – Bill Laurance Award-winning pianist and producer Bill Laurance of Snarky Puppy sat down […]

Team

The curious nerds and music lovers behind this show.

Sebastiano Mereu

YouTuber. Digital marketing and content producer, researcher and lecturer. Genki Dama ftw.

- Sebastiano Mereu
Simon Kurt

Bass player for Swiss rock act IVO, videographer at Digitale Massarbeit. No guts, no glory!

- Simon Kurt
Cameras

Only seeing is believing! That’s why we trust in our Canon DSLR Cameras.

- Cameras